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Practice Marketing Webinar Series – Measuring and Monitoring the Marketing Plan – Part 3 of 3 
Presenter: Dr. Anoop Sondhi Release Date: 2/3/17
Credits: 1 CEU, Free Self-Study Expiration Date: 2/3/27
AGD Subject Code: 370 Reviewed: 2024        

Understand why measuring and monitoring a marketing plan is important for an orthodontic office in today’s marketing environment. Dr. Sondhi discusses orthodontic market trends, and provides examples of methods and touchpoints for information gathering.

Learning Objectives:
• Understand why measuring and monitoring a marketing plan is needed.
• Understand techniques that can help measure and monitor a plan.
• Understand the role of the Consult Coordinator in the monitoring process.   ( disclaimer , AGD PACE Statement )

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